Mobile Operator | Bradley de Souza

Multi-sim, dual sim, i-SmartSim 2008

Saturday, 16th of August 2008 at 05:35:40 AM

Whilst on business in Malaysia and Singapore I was surprised to discover mobile operators offering a sim service long since extinct in Europe: Multi-sim.

Essentially multi-sim enables the user to use several sim cards all bearing the same phone number. This means you can have one sim in your main phone, another sim in a data product e.g. pda, gps, a sim in your weekend phone (maybe a slimmed down Nokia,) and/or even a sim in an emergency phone stored somewhere secure.

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Don’t get what you want but want what you get!?!

Friday, 8th of August 2008 at 05:16:31 AM

This is the message that the mobile phone industry has been pushing, mainly in European markets. Classic examples are Video calling, MMS, WAP and even Location based services (priced to death for the end-user.)

So why the Buddhist message, the ‘don’t worry be happy,’ ‘want what you get’ approach? The answer lies in the fact that customers often need a push to take up new technology and services. Without this so called ‘push’ we wouldn’t be using the Internet on the phone or taking/sending as many pictures.

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Flash Lite versus Java on the mobile phone

Sunday, 6th of July 2008 at 01:33:21 AM

It’s a well known fact that Java on the mobile phone has failed to live up to the expectations of applications developers and mobile operators alike.

Despite being heralded as the major source of interactive content, entertainment and innovation, several issues have hampered its success. Poor control on behalf of Sun Microsystems meant that Java was loosely implemented by handset vendors, leaving application developers with a headache the likes of which not seen in software development. It’s well known that different operator versions of the same handset often have subtly different Java functions, despite what manufacturers’ may claim.

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Speaker profile

Monday, 23rd of June 2008 at 09:49:03 PM

Bradley is an accomplished International speaker. He has a broad repertoire of experience across the CME sector (Communications, Media and Entertainment.)

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